Est. 2024 · SEO, GEO, AEO · AI Consulting · Geneva
SEO, GEOand AI in Geneva.
Geneva SEO and AI consulting agency: organic search, visibility in AI assistants, and practical agent deployment.
In addition, we scope the mandate clearly and execute in short cycles, sharing readable metrics for marketing leaders across French-speaking Switzerland.
- Impact-prioritised audit
- Scoped AI roadmap
- Clear reporting, no jargon
Our approach
A clear method,,driven by impact.
First of all, we start with your business goals and translate each priority into a concrete action plan: SEO architecture, useful content, clear user journeys and technical execution.
Therefore, from Geneva, we work in short cycles with measurable milestones: you always know what is done, why it is prioritised, and what impact to expect on acquisition in French-speaking Switzerland.
Expertise
How we create impact
Search Engine Optimization
We build organic search strategies for Western Switzerland: technical audit, content and internal linking. Consequently, you get clearer Google visibility your teams can act on.
Learn moreGenerative Engine
We prepare your brand for ChatGPT, Perplexity and conversational AI. Moreover, structured data, clear sources and E-E-A-T stay grounded for how teams search in French-speaking Switzerland.
Learn moreAnswer Engine
Featured snippets, related questions and voice search: short, verifiable answers that serve readers and Google alike.
Learn moreConsulting & AI
Roadmap, automation and bespoke platforms. Workshops in Geneva, fast decisions and KPIs shared with leadership.
Learn moreMethodology
A four-step approach.
Analysis
We map your site, competitors and search intent, and prioritise the work that unlocks visibility fastest.
Strategy
Measurable goals, a realistic timeline and a named owner for every deliverable — on your side and on ours.
Execution
Technical, content and measurement deployed with regular check-ins. You track impact week after week.
Optimisation
Data drives adjustments: iterate, test, document — without permanent improvisation.
Metrics
Performance, volume & roots
Organic traffic
Typical range (+25 to +40%) on priority pages after technical foundations and targeted content — depending on competition and site history.
Experience
Years in acquisition, data and practical AI for Swiss SMEs (SEO, GEO, automation).
Engagements
Mandates delivered with clear reporting and no superfluous jargon.
Headquarters
Geneva
Headquartered in Geneva; projects across French-speaking Switzerland — decisions and workshops close to you.
Latest articles
Our insights.
SEO, GEO and AEO analysis to decide in French-speaking Switzerland — our articles stay short and directly actionable.
Let’s take action
Ready for an SEO audit?
A first conversation in Geneva: we map your site and technical priorities.
Furthermore, we propose a content and SEO roadmap tailored to French-speaking Switzerland.
Why Optinova
One team. Every dimension.
SEO strategists, GEO/AEO specialists and AI integrators: one Geneva team for B2B mandates.
In addition, we adapt every engagement to French-speaking Switzerland — no off-the-shelf processes.
01
Geneva roots
Based in Geneva, we work across French-speaking Switzerland with on-site or hybrid workshops and time zones aligned with your teams.
02
Data-led steering
Search Console, analytics and shared dashboards: every priority is backed by a metric, not a hunch. Therefore, you steer on evidence.
03
SEO, GEO & AEO
Classic search, assistant visibility and direct Google answers: one roadmap, no silos.
04
Transparency
Readable monthly reports, data access and a clear scope of work. You keep control of trade-offs.
FAQ
Frequently asked questions
Transparency first: methods, timelines, pricing and what to expect in French-speaking Switzerland — so you decide with clear reference points.
Key concepts
What is GEO and why address it now?
GEO prepares your brand to be cited when an assistant (ChatGPT, Perplexity, Gemini) synthesises multiple sources. The goal is not blue-link rankings but being useful, verifiable and credible. We structure pages, FAQs and proof points to support that citation. Moreover, GEO also complements SEO: a solid technical foundation often helps generative visibility.
What is the difference between SEO, GEO and AEO?
SEO targets classic Google (rankings, organic clicks). GEO targets generative answers (citations in an AI synthesis). AEO targets direct answers: featured snippets, People Also Ask, voice search. In short, we coordinate all three in one roadmap to avoid editorial duplication.
Strategy & execution
Does Optinova support Geneva SMEs with AI consulting?
Yes. Based in Geneva, we support SMEs, firms and marketing teams across French-speaking Switzerland: AI agents (OpenClaw, Claude, Codex), search and automation. Every workstream is scoped to a metric or documented time saving — no black-box deployment.
How long for SEO results in Geneva?
Technical gains (indexation, crawl, Core Web Vitals) often appear within weeks. However, sustainable rankings on competitive queries typically need six to twelve months depending on sector and history. We give an honest range at brief stage, with measurable interim milestones.
Measurement & follow-up
What budget for SEO support?
Budget depends on scope: one-off audit, monthly retainer or mixed SEO/GEO/AI mandate. We quote after an initial conversation on your goals, local competition and site condition. Pricing stays transparent; no long-term lock-in without written agreement.
Optinova