Voice Search 2026: Optimize for Alexa and Google
Voice search is booming in Switzerland. How to optimize your content for Alexa, Google Assistant and Siri in 2026.
By Optinova Digital
Voice Search 2026: Optimize for Alexa and Google
Voice search is booming in Switzerland. Assistants (Google Assistant, Alexa, Siri) respond with web content excerpts. To be cited, you need to adapt your content to conversational queries and direct answer formats.
Characteristics of Voice Queries
Voice queries are long and natural: "What is the best Italian restaurant in Geneva?" rather than "Italian restaurant Geneva". Target full questions and conversational phrasing in your content.
Structure Answers for AI
Concise and Direct Answers
Assistants read short excerpts. Answer in 1 to 2 sentences within the first 40 words. Use question-form titles (H2) and punchy opening paragraphs.
FAQ and Schema Markup
Create optimized FAQs. Implement FAQPage schema to facilitate extraction by assistants. It's a powerful AEO (Answer Engine Optimization) lever for voice search.
Local and Voice: The Winning Combo
"Near me" queries are often voice-based. Combine local SEO and voice optimization. An optimized Google Business listing and structured content prepare you to dominate voice search in Geneva.